ESG Case Study: How corporate purpose strengthens Kellogg’s ESG communications with stakeholders

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The Kellogg Company aims to advance sustainable and equitable access to food through a new initiative that leverages its communications around its ESG activities


The attention of boards of directors are increasingly more “attuned to the importance of talent, culture, and connecting business strategy to purpose,” according to a recent Deloitte report. That means that board members continue to focus on environmental, social, and governance (ESG) issues, as well as concerns around talent retention and development, employee well-being, hybrid work environments, and the future of work.


While talent issues remain high on the board agenda for many companies, organizations need to do more to explicitly tie the well-being of their people and corporate purpose directly to corporate ESG activities on a consistent basis. Indeed, measuring social impact — the S in ESG — through the lens of people’s well-being is not yet mainstream, although it is gaining traction.


Continued

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